Category Archives: Customer Satisfaction

Thank you Arai

A while ago I wrote a very angry couple of posts (since deleted) and also tweeted about how Phoenix Distribution, Arai Helmet and Hein Gericke had been ignoring my multiple attempts to get my helmet fixed. Helmets are somewhat important … Continue reading

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engage!

Customer engagement. We hear this all the time, we know it’s important and that it’s good for our businesses. But what does it really mean?  What companies show true customer engagement and why is it that some companies that don’t “engage” … Continue reading

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twitter power

Last week’s unusually snowy and freezing weather broke havoc in London and its transport systems. Millions were affected by mass transit transportation breaking down and most of us were left wondering what was working and what wasn’t. It is during … Continue reading

Posted in Brand strategy, Customer Satisfaction, Social Networking | Tagged | Leave a comment