Being an SEO expert should never involve telling clients that Google Adwords is their best shortcut to the top of Google 1st page. A good SEO consultant must understand search engine optimisation and endeavour to cover all the areas that will get your website to the top of Google’s organic results. Getting there requires an investment of time, efforts and money that varies on the keywords that you want to dominate. But once your site is listed at the top of the results, it is there to stay for a while, and maintaining this position becomes cheap and almost effortless as long as you know what to do.
A very important part of the SEO strategies that I implement is to make sure that your content prevails in the areas determined by your choice of keywords and that the positions that you have gained are not short-lived.
My SEO achievements fall in several areas of the discipline: