Boris Jacquin » Coco-Cola

Boris Jacquin » Coco-Cola http://www.borisjacquin.com SEO consultant, digital marketing & online strategy Thu, 26 Aug 2010 08:23:46 +0000 en hourly 1 http://wordpress.org/?v=3.0.1 the happiness machine http://www.borisjacquin.com/coca-cola-happiness-machin/ http://www.borisjacquin.com/coca-cola-happiness-machin/#comments Wed, 13 Jan 2010 12:35:48 +0000 Boris Jacquin http://www.borisjacquin.com/?p=151 Coca-Cola latest viral campaign. I like it. It’s clever and refreshing, no puns intended. It places the Coca-Cola brand exactly where it wants to be.

It will be interesting to see if the battle of the colas revive in 2010 after the announcement by Pepsi that they pulled out of the Superbowl TV commercial slots and will be focusing on internet and social media advertising instead.

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